Posted 5 months ago
by demandseth

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Post Appearance Style Guide

This guide will explain the four main publishing styles available in RSS Graffiti. It is important to select the publishing style that works best for your content. Remember, better looking posts means higher engagement, and more clicks!

The most basic publishing style is the Status Update:

When this style option is selected, RSS Graffiti will publish the title of each feed item as a text-only post. You can also include the URL for that feed item by clicking the “Append link” check box in the style options. This post style is best for brief, text-only messages to your friends or fans.

Another publishing option is the Compact style:

Similar to a status update, this option will create posts using the title of the feed item as text. Below the feed item title, there is a “Read Full Story” link back to the feed item URL, and a customizable “Source” link. By default, the Source link is the homepage of the feed being published, but this can be customized in the source settings. Compact style posts are great for including links in short message published to fans, but like status updates, these posts will not include any description text or media thumbnails.

The next appearance option is the Standard style:

The default and most popular, this style includes the title of the feed item as a link back to the original post, the description text from the feed item, and any media attached to the feed item, including properly embedded images, video, and flash. You can move the description text below the title link with the “move to text box” option, or limit the description text length to a fixed number of characters with the “shorten to” setting.

If incorrect images are appearing with your standard style posts, the most common cause is that your RSS doesn’t include images in the feed. If there isn’t an image attached to the feed item, Facebook will automatically scrape the page being linked to for an image to use. But what if, instead of using the data from the RSS feed, you want Facebook to scrape everything from your page in order to generate the title, description text, and thumbnail?

If you want Facebook to generate all the post details for you, instead of relying on the RSS feed, select the Facebook Default Formatting style setting. With this option selected, RSS Graffiti will send the feed item’s link to Facebook, and Facebook will automatically scrape your page for the title, description text, and thumbnail. All other content in the feed is ignored when this setting is selected. This post appearance is what you see when a link to your content is pasted in a manual Facebook post. You can always control what appears in Facebook’s automatically generated preview using OpenGraph tags in the HTML of the page being linked to.

That’s all for this basic overview of the four main RSS Graffiti style options. These settings are available in the target options window, which can be accessed by clicking on the name of your Facebook page or profile in the publishing plan dashboard. Have questions or need help? Please don’t hesitate to open a thread in our community support forum. Happy posting!